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In-Person Events with Webex Events
In-Person Events with Webex Events
Emily van der Harten avatar
Written by Emily van der Harten
Updated this week

There's nothing quite like experiencing the energy and enthusiasm of an in-person event. While event planners are successfully hosting virtual and hybrid events thanks to the advancement of event platforms, in-person events also benefit greatly from incorporating event technology, like Webex Events. 🎊

If you're planning an in-person event, you're likely searching for ways to present an experience that’s fresh, engaging, and meaningful. Using Webex Events for your in-person event enriches attendee engagement and networking, increases your branding opportunities, reveals valuable metrics, and much more. Let's explore! 🔎

Onsite check-in and badge printing

Onsite is a dynamic, all-in-one check-in and badge-printing solution that simplifies the check-in process and is sure to wow attendees from the moment they enter the venue. No need to pre-print badges before your event and spend hours on sorting and distribution. Our Onsite solution prints badges on demand as attendees arrive, and you can even enable a fully contactless experience with Onsite's Fast Track option.

Customize your Onsite check-in app branding and design unique, branded badges for your attendees. Buy your own equipment, or use a Webex Events Onsite rental kit that includes all the check-in and badge printing hardware you need to have a smooth and enjoyable check-in experience.

Animated GIF of using Shake & Connect to send a connection request.

Setting up Onsite on your own is easy. However, if you want some help, consider hiring our Professional Services team to support you from start to finish. We'll help you design badges, build your check-in app, order hardware and venue internet, and more. Reach out to your Webex Events contact for more information.

Cultivate lasting connections

Networking is one of the greatest benefits of an event, and the Webex Events App makes it easy to develop and maintain connections. Attendees create a profile, add connections, schedule meetings with each other, chat one-on-one or in a group, and network with exhibitors, speakers, and sponsors.

Our touchless networking tool, Shake & Connect, acts as a virtual handshake. Attendees within 8 kilometers (5 miles) can shake their phones within 5 minutes of each other and exchange contact information, enabling them to chat and video message through the app. Best of all, attendees can instantly add their connections as phone contacts and continue to build on their relationships.

💡 Keep in mind, Shake & Connect may work within 40 kilometers (about 25 miles), depending on attendee device location service. With Branded Apps, there's no distance limit for the Shake & Connect feature!

Animated GIF of using Shake & Connect to send a connection request.

Read our article about attendee networking with Webex Events to learn about all of the networking tools Webex Events offers.

Branding continuity

Webex Events lets you customize your Event App to match your event's branding. Upload your logo, custom feature icons, and a cover image to capture the spirit of your event. Decide if you want to display the Event App in light mode or dark mode. If you're using the Banners layout for your Event App, consider highlighting key sponsors, sessions, speakers, and exhibitors with rotating banners.

The Branded App has even more branding opportunities. Customize your app icon, app theme colors, and splash screen. Feature a sponsor’s logo on iPhone and Android splash screens to give that sponsor more exposure at your event. Whether your attendees are interacting with the app or exploring the venue, your brand will shine through seamlessly. ✨

Screenshots of the home page on a Webex Events App and a Branded App.

For beautiful and inspiring Event App branding examples, visit our Look Book!

Intuitive digital guide

Adding a digital aspect to your event creates more robust opportunities for connecting with attendees, keeping them in the know, and building excitement before your event even begins. Attendees simply log in to the Event App to access venue maps, sessions, speakers, sponsors, exhibitors, FAQs, and almost anything else you want to showcase.

Not only is this convenient, you’ll also save money on printing costs, and your event will be more environmentally-friendly. 🌎 Some of our customers have even gone completely paperless using Webex Events! Plus, you'll save event staff resources and time they'd otherwise spend answering questions and directing attendees to different parts of the venue.

Announcements feature

When used effectively, Announcements drive attendee engagement before, during, and after your in-person event. Send a "welcome" notification before the event to build hype, announce last-minute changes to session times or locations, or notify attendees that a special event is about to start in the main auditorium. Send a linked post-event survey reminder to ensure attendees provide the feedback that matters.

Screenshot of an announcement push notification.

Announcements provide even more opportunities to showcase key sponsors. Simply send a push notification “from” a sponsor to give them more visibility!

These are only a few examples, and the possibilities are virtually endless. For more ideas on how to fully leverage Announcements for your in-person event, refer to our Announcements Best Practices article.

Maps feature

"Excuse me, where's the bathroom?" Let the Maps feature answer this common question for you! With the Maps feature, it's easy for in-person attendees to find their way around your venue and discover all the wonderful vendors, places, and sessions your event has to offer. As attendees explore the map, they select regions to access features tied to an area of the venue, like speakers, sponsor booths, and sessions. Attendees can also access map locations from any feature linked to the map.

Animated GIF of using the Maps feature on a Mobile App.

Agenda feature

When you build your entire session schedule with the Agenda feature, attendees know exactly when and where sessions are happening throughout the venue. Have a last-minute change to your Session schedule? No need to print new copies. Simply make changes on the Webex Events platform, and the Event App updates within seconds. Then, send an Announcement to notify attendees in right away.

Animated GIF of an tapping the location on a session in the Mobile App to find where it is in the venue.

Speaker, sponsor, and exhibitor features

Speaker, sponsor, and exhibitor profiles act as information hubs and give your attendees a chance to learn more about vendors at your event. Add sponsor and exhibitor logos, speaker headshots, contact information, and more. Profiles help your speakers, sponsors, and exhibitors engage with attendees in meaningful ways with chat and Call to Action buttons. Internally link speaker profiles to associated Sessions and add a Map location to let attendees know where to find sponsor and exhibitor booths at your venue.

Animated GIF of an tapping the location on a sponsor profile in the Mobile App to find where the sponsor booth is located in the venue.

Lobby feature

Our Lobby feature is the perfect place for an attendee to land when they log in to the Event App. It links to your Event App's most important content, like sessions, speakers, and sponsors. Consider showcasing this content in the Lobby before your event to encourage attendees to log in, explore, and get excited for the big day.

Animated GIF of the Lobby feature on the Mobile App.

Event Game feature

Games are lots of fun, and the Game feature is a great way to drive attendees to complete actions related to your event goals. Consider creating a scavenger hunt, where attendees visit sponsor booths and attend sessions throughout the day to find game challenge codes and earn points. Ask one of your sponsors if they'd like to offer a prize to the game winner. Highlight their involvement by including "sponsored by..." in your game.

Screenshot of an Event Game on a Mobile App.

Read our Game Best Practices article for tips and ideas on gamifying your event!

Custom List feature

The incredibly versatile Custom List feature lets you store documents that attendees can access in one central place before, during, and after your event. Use a Custom List for FAQs, session content, city guides, and whatever else you think of. Upload PDFs and images, link to websites, and add custom icons to each listed item for a seamless branding experience.

Animated GIF of opening a Single Document feature in the Mobile App.

Single Document feature

Use the Single Document feature to display a PDF, like a food menu, seating chart, or health policy. When attendees tap the Single Document feature on the Mobile App, the document opens immediately. You can also internally link the Single Document feature to another feature, such as linking a syllabus to a session.

Animated GIF of opening a Single Document feature in the Mobile App.

Showcase Event App content

As you've learned so far, there are many perks to having a centralized Event App for your in-person attendees. With Webex Events, use widgets to embed information about speakers, sponsors, exhibitors, sessions, and Custom Lists in your website directly from your Event App. Featuring this content on your website is a great way to encourage people to register for your event and find out what to expect. To learn more, read our article about embedding Event App content with widgets.

Screenshot of a Speaker feature widget embedded on an event website.

Live Display

Show Live Display on screens throughout the venue to drive attendee engagement and keep everyone up to date about your event. Display attendee Wall posts, upcoming sessions, networking and game leader boards, the app download QR code, and more. To further promote event sponsors, use the Image Gallery to showcase who’s sponsoring your event!

Screenshot of Live Display.

Live Display is easy to set up, and most of its customizable features pull directly from the content you've already added to your Event App, saving you time and effort. For more information on Live Display, read our Live Display Feature Overview article.

Lead Retrieval

The Lead Retrieval by Webex Events App empowers your sponsors and exhibitors to seamlessly capture leads with enriched data, qualify and rate them, export to their CRM, collaborate with team members, and rake in Return on Investment (ROI) – all by scanning attendees' QR codes with one app.

Screenshot of the Webex Events Lead Retrieval product on mobile and ipad.

Sound exciting? Start with Introduction to Lead Retrieval to learn more about Lead Retrieval's key benefits. When you're ready to activate and purchase Lead Retrieval licenses, read our Getting Started with Lead Retrieval article for step-by-step instructions.

Metrics

We know that data is critical to analyzing event trends, attendee engagement, and overall event success. Every Webex Events product, including the Event App, Lead Retrieval, Onsite, and Registration, has a Metrics page with a ton of useful dashboards, charts, and analytics that reveal insights about your event, attendee behavior, app usage, and ROI. The Metrics page also lets you easily share this data with stakeholders and export the metrics to a spreadsheet for even more data discovery.

Sponsors at your in-person event

Using Webex Events at your in-person event opens up a wealth of ways to promote visibility for your sponsors and incentivize sponsorship. Our article about showcasing sponsors has a ton of great inspiration and sample sponsor packages so you can use Webex Events to build a sponsor base that clamors to come back year after year!

Keep the excitement going after the event

Even after your event ends, attendees can still access your Event App content and continue networking with their connections. Think of your Event App as a central hub where attendees can find session recordings, presentation slide decks, and other event collateral.

Send Announcements after the event to keep up the momentum. For example, you could thank attendees for showing up, ask them to fill out a post-event survey, or announce next year's event, to name a few.

This sounds great! Where can I learn more about using Webex Events for my in-person event?

We've covered a lot of why Webex Events is the best companion for putting on an amazing in-person event. With more than 20 unique Event App features, there's even more to explore. Read our Event App Features Overview article for details on each option!

For a personalized discussion about how your in-person event can benefit from using Webex Events, click the button below to request a demo!

Now that you know all about using Webex Events for your in-person event, head over to the Webex Events Academy and start with the Webex Events Foundations learning plan.

Questions? Chat Us or Email support@socio.events

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