Want to highlight a specific Sponsor or Speaker with their own feature or create a space in your event where attendees can learn more about a single topic? The Single Item feature is here for you. 👍 You can add attachments, internal and external links, calls to action, and more. The flexibility and depth of customization in the Single Item feature makes this a fantastic way to address countless needs.

Screenshot of a single item feature as a Refer a Friend feature.

Contents

How others have used the Single Item feature

Here's a list of ways we've seen events use this super flexible feature:

  • Welcome letter - A short letter from the event organizer, premiere sponsor, or CEO is a great way to get attendees excited and make them feel welcome.

  • Event contact information - Make it easy for attendees to get in touch right when they need you.

  • Health tips - Encourage attendees to follow best practices for their health, such as coughing into the crook of their elbow or avoiding shaking hands. Consider adding the location of hand sanitizing stations or first aid booths.

  • Shuttle schedule - Make it clear where folks should be when! Include an internal link to the item in an announcement that a shuttle is ready to go.

  • WiFi information - Providing this information prevents lots of attendee questions. 😄

  • Parking information - Proactively inform guests and help make sure you're not fielding parking questions on day 1! You can even hide this feature after the first day using Groups.

  • Staff and exhibitor instructions - Give staff and exhibitors a single contact and information hub in the app. Provide instructions and a timeline for setting up and breaking down booths, picking up materials, and more. Use Groups to ensure that only the right people see this feature.

For a personalized discussion on how to use the Single Item feature for your event, reach out to your Webex Events contact!

Add the Single Item feature

From the Edit Event/Community page, click the Add Features button. In the modal that appears, scroll down to the Single Item feature, click Add, then close the modal.

Screenshot of the process just described.

Edit Settings

To customize the name and icon of the Single Item or use Groups to show the feature to only certain subsets of attendees, hover over the item in the features list and click the Settings (⚙️) icon.

Screenshot of the Selected features section.

When you're done making updates, click Save Changes.

Configure the item

Now, click the Edit button on the feature. In the modal that appears, fill in the following information:

Screenshots showing the process just described.
  • Icon - Click Upload Image to upload a custom icon or click Select Icon to choose one from our icon library. This is the same icon you edit in the Settings for the feature.

  • Name (required) - This tells your attendees the purpose of the item, so make it clear and concise. This is the same name you edit in the Settings for the feature.

  • Label/Subtitle - An additional line of text that appears under the item's name. Use this to add more at-a-glance information on the what and why of the item.

  • Location - If you're using the Maps feature, select a map region so attendees know where to find the physical location related to the item. For example, if the item is a headline session or keynote, select the room where it's happening. If the item is a title sponsor, add their booth's location in the expo hall.

  • Description - Tell attendees all about the purpose of the item. There are some basic text formatting options, and you can insert hyperlinks and images — including animated GIFs! 🙌

  • Attendee Calls to Action - Enter a Point of Contact Email address and a Meeting URL to let attendees easily get in touch or book a meeting. Or, change the labels and use these buttons as links to resources that have nothing to do with contact and scheduling! If a URL you use leads to a site that's embeddable, you can uncheck the Open link in external browser box so that the website opens inside your event instead of in a new tab. Learn about the Pass Data to URL option.

    Screenshot of the Attendee Calls to Action section of the modal.
  • Add Internal Links - Link the item to other features in your event, such as speakers, Agenda sessions, Live Stream features, and more. Refer to our Internal Links article for a full list of items in Webex Events that can be internally linked.

    Screenshot of the Add Internal Links section of the modal.
  • Add External Links - Enter multiple Website URLs, phone numbers, or email addresses related to the item. Simply select the Link Type, enter a Link Name, and supply the number, email, or URL. Click Add New Item to insert more External Links. If you enter a URL and uncheck Open link in external browser, test to ensure the site is embeddable! Check out our Pass Data to URL article for more information.

    Screenshot of the Add External Links section of the modal.
  • Attachments - Upload presentations, abstracts, or any other documents you want to offer attendees. If you simply want to link to a document you uploaded elsewhere in your event, use an Internal Link instead.

    ⭐️ Keep in mind, you can't add attachments when creating features via import.

    To upload a document, simply click Upload Attachment(s) and follow the instructions in the uploader. After you've uploaded files, click the Settings (⚙️) icon next to an item to rename or delete it.

    Screenshot of the Attachments section of the modal. A PDF has been attached.

When you've finished adding information to the item, click Save Changes. All done! 🎊

Single Item in practice

When attendees click on the Single Item feature, they see all the item's content displayed within the event. The Label/Subtitle, if applicable, appears below the item title. Attendees click on internal or external links, CTAs, and documents to access them.

Animated GIF showing the single item feature as a Transit info feature.

Metrics

After attendees have clicked around the feature a little, check out the Feature Comparison chart on the Metrics tab to see how people are interacting with it. You can view:

  • Clicks

  • Chat

  • Notes Taken

  • Requested Follow-up

  • Scheduled Meetings

  • Attachment Clicks

  • External Link Clicks

  • Internal Link Clicks

To see all of the additional data you can explore, export the Metrics.

Questions? Chat Us or Email support@socio.events

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