The Web App is a web-based version of your Event App or Community. It's designed to work on any device with a browser, so it's great for users who want to use a laptop or tablet or who simply don't have an Android or iPhone device.

For an introduction to the Web App, refer to our About the Web App article. To learn how to manage the Web App, keep reading!

After publishing your Event App or Community, you can access the Web App page by clicking your Event name in the breadcrumbs for the page, then clicking Web App. Toggle Enable Web App to Yes to activate the Web App.

⭐️ Keep in mind, Webex Events works well with Google Chrome, Mozilla Firefox, Safari, and Microsoft Edge browsers. We strongly suggest you and your attendees use Chrome for the best experience.

⭐️ Keep in mind, if you've linked your event to a Branded Mobile App, you can't enable the Web App until you submit your Branded App for App Store approval.

Next, review the rest of the Web App Settings:

Click Copy next to the field and share it with your attendees so they can access the Event App from any web-enabled device! To make joining your Event App via the web version even easier, check the 'Include a button linking to the Web App on the Event Promo Page' box. To learn more about the Event Promo Page, read our article about how to access the Promo Page for your Event App.

When you turn this toggle on, the Web App displays everything in Dark Mode. Dark mode doesn't affect the mobile experience, and attendees can't toggle it on or off.

Choose a theme color and icons that work well for both dark and light backgrounds to provide the best experience for both web and mobile users. If the color is too light or dark, it may not be easily visible. White or black icons aren't a good choice if attendees may use both the Web App and Mobile App.

This is independent of the theme color for the Event at large. We recommend matching the Event color and making sure it works well with Dark Mode, if enabled. Use the color picker to select a color, or enter a specific Hex or RGB color code of your choice.

In addition to our continually improving built-in accessibility features, we offer an optional overlay with selectable accessibility profiles and adjustments, powered by a third-party AI solution. Learn more about how the overlay works in our article about enabling accessibility tools.

When you activate Attendee Insights, a pop-up appears to Web App users after they complete one of a set of actions in the Event App. Attendees choose from 5 different responses and can leave a comment with their feedback. The responses are Love, Like, Neutral, Dislike, and Hate. Depending on their response, they can take more actions after submitting their feedback. Read our Attendee Insights article for a complete overview of how it works.

Informing your attendees about data privacy and honoring their preferences is more important than ever. Show your security-conscious attendees that you value their privacy choices and equip them with knowledge about your security and data practices.

The Analytics Tracking Alert option lets you choose if and how to alert attendees the Webex Events Platform can't track for Metrics. If attendees aren't tracked, you could miss out on valuable insight and sponsorship ROI, and attendees could miss out on the proof they need to earn Continuing Education credits. The Analytics Tracking Alert has three Alert Types — No Warning, Warning, and Prevent Access. Warning is the default Alert Type.

If you select an Alert Type other than 'No Warning', a message appears when someone logs in to your Web App if the Webex Events Platform can't track them. Here's what happens with each Alert Type:

Both messages include a 'Show me how' button that leads attendees to the How to Add a Webex Event to Your Ad Blocker's Allowlist article.

You can customize the Title and Description of the message to suit your event and circumstances, like when attendees can earn Continuing Education credits at your event.

⭐ Keep in mind, most modern ad blockers allow tracking unless specifically configured to block them. Private browser sessions also rarely block tracking. For example, Google Chrome doesn't block tracking in 'Incognito' mode.

Remember to click Save when you finish editing Web App settings.

The Metrics page differentiates between most Mobile App and Web App interactions, giving you excellent insight into feature usage across platforms.

Regardless of whether you enabled the Analytics Tracking Alert, your Event App's Metrics page shows how many people were or weren't tracked in the Tracked Users section. The Tracked Users file included in the Metrics export shows specific details on exactly who was and wasn't tracked.

⭐️ Keep in mind, not all ad blockers and browsers work the same, so some users that appear as 'Not Tracked' in the Tracked Users report may still have click metrics in other reports. Ad blockers and private browser sessions usually prevent us from collecting information about live stream view duration and other actions that don't involve clicking on something.

Now you know how to enable and manage your Web App. You can start telling attendees how to join the Web App!