The Web App is a web-based version of your Event App or Community. It's designed to work on any device with a browser, so it's great for users who want to use a laptop or tablet or who simply don't have an Android or iPhone device.
If you aren't familiar with the Web App, check this out. To learn how to manage the Web App, keep reading!
Web App settings
After publishing your Event App or Community, you can access the Web App page by clicking your Event name in the breadcrumbs for the page, then clicking Web App.
⭐️ Keep in mind, Webex Events works well with Google Chrome, Mozilla Firefox, Safari, and Microsoft Edge browsers. We strongly suggest Chrome for you and your attendees for the best experience.
First, click the Enable Web App toggle, then consider the following options:
⭐️ Keep in mind, if you've linked your event to a Branded Mobile App, you can't enable the Web App until you submit your Branded App for App Store approval.
Enable Dark Mode
When this toggle is turned on, all attendees who join your event's Web App see the event in Dark Mode. Dark mode doesn't affect the mobile experience, and attendees can't toggle it on/off.
Choose a theme color and icons that work well for both Dark Mode and Light Mode to provide the best attendee experience for both web and mobile users. If the color is too light or dark, it may not be easily visible. White or Black icons aren't a good choice if attendees may use both the Web App and Mobile App.
Web App Theme Color
This is independent of the Theme Color for the event at large. It's a good idea to match the Event color, and make sure it works well with Dark Mode if you have it enabled. Select the color using the color picker, or enter a specific Hex or RGB color code of your choice.
Click Copy next to the field, and then share it with your attendees so they can access the app from all web-enabled devices! If you want to make it even easier for attendees to join via the Web App, you can check the Include a button linking to the Web App on the Event Promo Page box. For instructions on sharing your Promo Page, check this out.
Analytics Tracking Alert
Informing your attendees about data privacy and honoring their preferences is more important than ever. Show your security-conscious attendees you value their privacy choices, and equip them with knowledge about your security and data practices.
This option lets you choose if and how to alert attendees the Webex Events Platform can't track for Metrics. If attendees aren't tracked, you could be missing out on valuable insight and sponsorship ROI, and attendees could be missing out on the proof they need to earn Continuing Education credits. The Analytics Tracking Alert has three options — No Warning, Warning, and Prevent Access. Warning is the default selection.
When someone logs into your Web App and the Webex Events Platform can't track them, they see a pop-up. With the Warning type, attendees can close the message and continue using the Web App. With Prevent Access, the message keeps appearing until the Webex Events Platform detects that they can be tracked.
Both messages include a 'Show me how' button that leads attendees to this article that walks them through why and how to allow Webex Events through their ad blocker.
You can customize the Title and Description of the message to suit your event and circumstances, like when your event is used for Continuing Education credits.
⭐ Keep in mind, most modern ad blockers allow tracking unless specifically configured to block them. Private browser sessions also rarely block tracking. For example, Google Chrome doesn't block tracking in 'Incognito' mode.
Remember to click Save when you're done editing Web App settings.
Web App metrics
The Metrics page differentiates between Mobile App and Web App interactions in many cases, giving you excellent insight into feature usage across platforms.
Regardless of whether you enabled the Analytics Tracking Alert, the Metrics page of your event shows how many people were or weren't tracked in the Tracked Users section. The Tracked Users file that's included in the Metrics export shows specific details on exactly who was and wasn't tracked.
⭐️ Keep in mind, not all ad blockers and browsers are created equal, so some users that appear as 'Not Tracked' in the Tracked Users report may still have click metrics in other reports. Ad blockers and private browser sessions will usually prevent us from collecting information about live stream view duration and other actions that don't involve clicking on something.
Now you know how to enable and manage your Web App. You can start letting attendees know they can join the Web App!
Questions? Chat Us or Email firstname.lastname@example.org