An online community (AKA internet community or web community) is a virtual group of people who interact via the Internet. Online communities help members to connect, share, and engage with community leaders and each other from anywhere in the world. 

A Socio Community can support a variety of business goals like growing your member base, increasing brand loyalty, and gathering Community feedback and use cases.

Image of a Socio Community on a computer and a mobile device.

Socio Communities have the same great features as Socio Event Apps, with a few minor differences. For an introduction to how a Socio Community can enhance your annual event cycle and help attendee retention, keep reading! 👇

5 Key Benefits of Communities by Socio

1. Create a central hub

Screenshot of a Community on a Mobile Device.

A Socio Community is a great companion for your Socio Events because it lets you produce frequent and consistent multimedia touchpoints and inspire thought leadership, networking, and engagement — 365 days a year. The Community acts as the central hub for information and resources related to your annual event cycle. This makes it easy for members to stay in the know about past, current, and upcoming events and activities.

2. Foster a Community

Image showing a Socio Community on a computer and a mobile device.

Communities are a great way to keep members engaged all year round, and they act as a source of support, content, and engagement for members. Message boards can also be used for brainstorming, crowdsourcing, and increasing connections across the Community.

3. Personalize the Experience

Screenshot of an Upcoming Events feature on a mobile app.

Have different levels of membership? Members can be grouped by their membership levels to allow them to see different content, engage within their own groups, and even be targeted separately with announcements and sponsorship opportunities. Delivering the right messaging to the right members is easy!

4. Make Sponsorship ROI a Cycle

Screenshot of a Game feature instruction pop up featuring a sponsor.

Communities provide sponsors with the opportunity to advertise for weeks or months at a time between events. Sponsors can target specific groups, aligning advertisements to specific types of members set up in your Community.

For more cool ideas for showcasing sponsors, check this out.

5. Add Value to Your Membership

Screenshot of the Game feature on a mobile device.

Having a dedicated Community app can be an added benefit to membership. Feel free to make your Community exclusive by only allowing access to certain members, or providing certain features based on membership level. This level of exclusivity can also be an additional revenue stream from your members. Members of specific groups can be granted exclusive access to content, or access to speakers, sponsors and members of the organizer team.

Community Example

Tap the button below to download our example Branded Event app on your iPhone or Android, and join the UX Professionals Community.

After the ETT Events app is installed, enter your email address and create your profile. Under Upcoming Events, swipe left or search to find and select UX Nation, then tap Join. Enter the code: COMMUNITY

Interested in learning more about Communities? Check out our Best Practices for Building Online Communities, or reach out to us for a demo!

Questions? Chat Us or Email

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