You can use the Web Link feature in an enormous number of ways to add value and depth to your Event App by linking to or even embedding content from other websites. For a quick, high visibility way to highlight external web content, the Web Link feature is a perfect solution!
Contents
Add the feature
In your Event's navigation bar under 'Event App' (or 'Community' in a Community), click Features, then click Add Features.
In the modal that appears, search for the feature, click Add, then close the modal.
Edit settings
To customize the feature's name and icon or limit its visibility using Groups, hover over the feature and click the Settings (⚙️) icon.
When you're done making updates, click Save Changes.
Add the link
Now let's add a link to the feature. In the navigation bar under ‘Event App’, click Features, then click the Web Link feature.
In the modal that appears, paste the URL into the 'Link' field, then uncheck the Open link in external browser checkbox if you want the link to open inside your Event App instead of in a new tab.
⭐️ Keep in mind, we highly recommend testing when you uncheck the 'Open link in external browser' option to ensure the content embeds in the Event App's web version correctly. If something won't embed, refer our article that helps you troubleshoot site embedding.
Finally, determine if you want to use the Pass Data to URL feature to send attendee data to the external site, then click Save Changes.
That's it! Now let's examine how it works in an event. 🔍
The Web Link feature in practice
Attendees can find the Web Link feature in the feature list in your Event App. When they click the feature, the link opens immediately. If you've unchecked the 'Open link in external browser' option, the content embeds in the web version of the Event App. Here's a Miro whiteboard embedded in an Event App's browser version:
Mobile App users always access the content in their device's default web browser.
How others have used it
Here are some awesome ways other events have used the Web Link feature:
Community awareness page - Do you have a product forum or event community? Highlight that here.
Selfie Booth/Photo Gallery - Link to a photo gallery from last year's keynote or an album for the welcome party. Use this quick guide to set up Snapbar and add a selfie booth to your event.
Drive Registration - Add a link to your next Event's Registration page to keep attendees interacting throughout the year.
Google Map - Add a link to your customized Google Map with the event venue, surrounding restaurants, hotels, and more. You can even monetize this feature by offering a "pin" for your community sponsors.
Google Slides - Let attendees review your keynote's slide deck, or link to a folder of slides in Google Drive.
Restaurant list - Do you know of a top restaurant website or blog for your city? Don't recreate the wheel — link to it from the app.
Donate - Link to your donations website directly from the Event App.
Live Display - Live Display doesn't have to be only for in-person attendees. Consider using the Web Link feature to showcase Live Display within the app so that virtual attendees can enjoy it, too. Folks have even used Live Display as their Event App welcome page.
Book a cab - Make sure attendees get home safely after your welcome party. 🍸 You can even monetize this feature by partnering with a local cab company.
Book a hotel - Have a room block at a local hotel? Want to encourage folks to stay onsite? Add a direct link to a hotel's registration site in the app. Consider monetizing this feature by partnering with a hotel in the area.
Sponsor website - Make it easy to learn more about your premier sponsors by giving them their own icon. This is a great option to offer for top sponsorship tiers.
Playlist - One of our customers used the Web Link feature to link to a Spotify playlist they curated for their event. 🎶
For a personalized discussion on how you might use the Web Link feature in your event, reach out to your Webex Events contact!
Metrics
After attendees have had a chance to click around the Event App, review the feature comparison chart on the Metrics tab to find out the number of clicks for the feature.
For an overview of all the additional data points outlined in the Export section of our Data Dashboard article, export the Metrics.
Questions? Chat Us or Email support@socio.events